Creates Brewery Tour Trails to Increase Visibility of Microbreweries

Legislation sponsored by Senator Steve Oroho to bolster the state’s growing craft brewery industry was signed into law today.

Legislation sponsored by Senator Steve Oroho and signed into law today will help boost the more than 100 craft beer breweries in the state. (Pixabay)

The new law (A-1091) enlists the Division of Travel and tourism to group breweries by geography and style, and establish and promote a series of brewery tour trails. A minimum of three trails are required.

“New Jersey is home to more than 100 craft breweries and the number continues to grow,” said Oroho (R-24). “By promoting responsible brewery tours, we will introduce more people to the creative craft beers produced in micro-batches by these unique brewpubs. It is going to be a boost for the niche industry, as well as nearby complementary businesses like sandwich and dessert shops,” Oroho added.

The new law requires the travel and tourism division to publish vacation and day-trip ideas focuses on specific brewery trails, including nearby lodging, restaurants, and entertainment attractions.